Thursday


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Project Run-a-way Finds Home!

'Allo 'Allo!

My week has been incredible thus far, and hope the same for you!

First, thank you for all of your kind and funny emails (I heard) in response to my last post of concern about "Over Used Movie Cliches".

Ah, there are soo many over extended, drawn out familiars and literally we could discuss for a number of weeks all that is wrong with the finished products made by the creative minds of this town.

However, rather than wrong - let us discuss something right...

Ladies and Gentleman, We have Runway!

Welcome to Your New Lifetime.
Late last week, a resolution for the legal wrangling behind the hit show Project Runway was finally achieved between Harvey Weinstein (Executive Producer, Weinstein Co.) and Bravo (NBC Universal).

An official statement released declared the negotiations successful and the long awaited 6th season of Project Runway is finally cleared to air on it's new network home, Lifetime.

According to Andrea Wong (CEO of Lifetime), "I couldn’t be more excited that Lifetime will bring its viewers an amazing, all-new season of Project Runway this summer."

Wong continued, "As the highest-rated cable network for women, Lifetime is the perfect home for this outstanding program as well as its companion series Models of the Runway. All of us at Lifetime are thrilled to move forward with Heidi, Tim, Nina, Michael, The Weinstein Company and the entire Project Runway team."

We all agree...

Fans of the Runway
Supporting viewers of Project Runway are enraptured that the 'negotiations' have finally been put to rest and the show will return to the air (Official air date yet to be announced)- there has been tons of anticipation and relief.

One item of note about TV fans - they do not take the removal or delay of their shows lightly (The power of the masses for the show Jericho have more than proven this point).

They (TV fans) OWN the shows and the actors within the shows are like members of their own real life families. Movie fans hardly react (If at all) with such vim and vigor....TV fans are a powerful group.

Bravo vs. Lifetime: A Comparison
As you may be aware, I am big huge fan of Lifetime and equally thrilled about the news -

Lifetime has a lot on the ball and I really compliment the moves of the CEO, as they are the moves that I would make to bring the Network to status as top level competitor (Of course, I have to own everything, so it would only be a matter of time -aaah, I digress).

So, here is what we have on Lifetime:
  • Army Wives (Total hit)
  • Desperate Housewives
  • DietTribe

As well, my interest in Bravo is no less significant.

Much of my TV viewing time is spent watching Bravo - the programming is hip, young progressive and plays slightly edgy and relevant to my age group (We are an edgy crowd and everything has be fast - due to our short attention spans), without being insulting like another network which shall remain nameless but contains shows with the word "Love" in the title.

So, here are the notables currently airing on Bravo:
  • Millionaire Matchmaker (Love anything with the word "Millionaire" in the title)
  • Housewives of New York City / New Jersey
  • Make Me Supermodel (Yummy Tyson)
  • Tabatha's Salon Takeover

Perhaps you may have noticed the similarity between the two networks?

In the case of Bravo, my point, what NBC the network cannot do, Bravo can - it is a near perfect balance. Where the 'near' is that hyper-mega corporation GE owns NBC which controls Bravo. If you have ever worked in a corporate structure, there is only so much you can do within it's structure.

On the other side, Lifetime does not have to answer or make decisions based on a corporate interest - they can expand, test format, content, and promotions for advertisers with much more flexibility and freedom.

I expect great things from both networks within the near future...