Where's The 80 Million?

The 2-hour celebrity filled "Hope for Haiti Now" telethon raised an estimated $60 million since last Friday, according to published reports.

An impressive effort all around. However, separate reports also claim that 80 million viewers tuned in to watch the fundraiser. Of course, the great question in my trouble making inquisitive financial mind, how did the televised event not raise more than $60 million? Moreover, what did we have to pay all of the participating celebs? Well, it's not everyday that you have a star-filled call center with the likes of Jack Nicholson taking calls...Now, those are the numbers that I want to read somewhere.